Category Archives: business

3 Sure Fire Ways To Know Your Worth

I’ve had my battles with self worth issues.  Even as confident as I am.

I used to believe that an increase in income or a windfall will make everything better and loved the status that came from the things that money helped me buy. I used whatever credit and money I had to buy things that would impress others.

I believed money would solve all of my problems.

And with that belief came the presence of ongoing anxiety about my money status that occurred because my self-worth was linked to my net worth. I took crazy financial risks because I wanted to have the stories of big gains to impress people.

Little by little I had to make changes internally on both my conscious and subconscious mind around money and externally in the terms of shifting my business model as well as shifting the way I treat and pay attention to money.

One of the results is that I’ve become truly comfortable setting prices, and talking about money with clients and my family. As a result, I am much more successful as a business owner.

The truth is HOW you feel about money can have a significant impact on your overall mental and emotional well-being as well as your ability to generate consistent income.

So Here are my 3 tips:

  • Get clear about your worth. State it, repeat it, own it. “Don’t mess around,” and be confident of the value that you provide. Build your self worth bank.
  • Accept discomfort. Building a sense of self-worth can be challenging—even painful. Remember this…Everything you truly want is right outside of your comfort zone.
  • Earn more now. Women earn 20% less than men.  The fastest way to change your net worth now by earning more. Set lofty goals.  Raise your fees. Ask for a raise.
  • Never believe your “limitations.  Stick with your vision, hire people to help and support you — You’re a wealthy entrepreneur.  Wealthy Entrepreneurs Don’t Do It Alone!

I’d love to here from you…

How’s your inner sense of self-worth?

Want to use this article on your website or your own ezine?

No problem! But here’s what you MUST include:

Shameca Tankerson, is a Speaker, Trainer, Author, and Cash Flow Success Mentor to entrepreneurs and service professionals. Using a proven system, she opens a candid dialogue about money that teaches her clients how to breakthrough to their next income level and expand into a cash flowing business with a new collaborative business model that is liberating, Inspiring and Powerful.  To Get your F.R.E.E. “Spark Your Cash Flow Financial Success Kit”  – Making Room For Money: 5 Financial Mistakes Entrepreneurs Make That Sabotage Their Cash Flow (And How To Avoid Them). Visit: http://www.MakingRoomForMoney.com

So….Who’s Gonna Pay For That?

The Money is Already Here! It has not left the planet.

Contrary to popular belief and the financial doom and gloom stories you here on the news, Money HAS NOT left the planet. The biggest objection I hear from people working with me is, “I would love to, but I don’t have the money”. AND I know it is the biggest struggle you have when landing clients, as well. Out of all the objections for people to get the help, support, coaching, or consulting they need, money is the biggest. I have spent a lot of time finding ways to coach people into reality. The reality is two things:

1) We always have the money to do the things we REALLY want to do.
2) You always get exactly what you need when you need it.

If you believe Universal Truths of Abundance you will know the money is always there. Now, I do know some people do not know where to look for the money and that is where I come in. I thought it would be very helpful to share this with you for two reasons:

First, you might be telling yourself you can’t get the support you need because YOU don’t have the money.

Maybe this will help.

Secondly, it will help you in speaking to clients who say they don’t have the money.

So, here we go – 10 ways to get the money you need every time!

1) Business Loan. There are many small lending institutions (especially locally owned banks) that want to help finance small business because the  entrepreneurs are doing well in this economy.

2) “Business Loan.” This is what I call a job or part time job. I think if you TRULY believe in your dream then you must do whatever necessary to realize that dream. A stream of income will help you go from NEEDING clients to wanting clients. And do not look at it as a job – it is a business loan to fuel your start up.

3) 401ks and other investments. Your accountant will probably tell you this is a horrible idea but is very possible to used some of your retirement as seed money. That money can definitely be used to grow your business. With so many retirement accounts shrinking with the craziness in the market be very aware that one very good investment you could make is an investment in YOU. There are even ways to roll the funds into your business with NO penalties.

4) Low Interest Rate Credit Cards. We have a really messed up view of credit in this country. Debt has been made to seem evil (I could go on for days about this), but good debt is a very useful tool. In fact when structured properly business credit cards will not show up on your personal credit report so there’s no negative impact to your FICO score for having to much debt.  Good debt is debt you incur to finance a project or dream that will give you a return on investment and you have a plan to pay it back. You are using it to learn, grow, and develop to bring in revenue from your business. No one really blinks at student loan debt, but we all get nuts when we, say, put a coaching program or mentor on a credit card. What’s the difference? There isn’t – at all! One has just been conditioned by society to be okay. Check out the Cash Flow & Capital Secrets course.

5) Got Junk? I have had clients (actually right now) finance their dreams by selling gold, putting cool stuff on ebay, or selling a car they no longer wanted or needed. David Neagle, first financed his dream by selling a boat. Suzanne Evans spent a year selling yard sale finds on ebay to pay for a vacation AND her coaches. See how creative you can get?

6) Get Started NOW! Many of you are waiting to have everything perfect or in place to get clients and make money. I guarantee you know enough now to start working with people. Maybe you will have an introductory rate or special for the first 5 clients you work with, but there is no need to wait. You can start making money now!

7)The Bank of Friends and Family. Many times friends and family are happy to help and will charge you a much lower interest or no interest. If you are in the UK, Australia or South Africa, Richard Branson has made this very easy with www.virginmoney.com He has created a program that helps friends and family create loans and have tracking, accountability, and make them professional and organized. He calls them social loans. Crowd Funding is a more widely used term.

8) Make a Cash Flow Change. Look at your full budget and spending – I have never seen one person or family that didn’t have something they could tweak to find money for their business. Is there a tweak that could be made to your daily spending? Hobby spending? Where is there waste in your weekly budget?  Are there services you haven’t used in 60 days or longer that you pay for every month? If so, cancel them. You can always start them again if you need them in the future. It can be amazing how easy it is to find $100 or more a week with small changes.

9) Apply For a Home Equity Line of Credit. Some banks offer home equity lines of credit that let you borrow up to as much as 85% of the appraised value of your home. Depending on the value of your home and what you still owe in other mortgages, that can put a significant chunk of money at your disposal for starting your business. The downside: you’re putting your home at risk. This is not an option for everyone, but it is a great option for some. Always understand your risk and all the details.

10) Make The Decision. You or your clients do not need the money for coaching /mentoring/support until they make the decision to get support and play a bigger game. Anything is possible when you make a decision. Many people think they have made a decision, but here are the facts. A decision is ONLY when there are no other options. There is no failure or stopping buckets to put your balls in. You do whatever it takes. And you will get the support you need to make it happen because when you decide, heaven moves to support that decision.

There is divine provision waiting to fund your dream! Heaven is ready to move on your behalf. The money is already here!

Want to use this article on your website or your own ezine?

No problem! But here’s what you MUST include:

Shameca Tankerson, is a Speaker, Trainer, Author, and Cash Flow Success Mentor to entrepreneurs and service professionals. Using a proven system, she opens a candid dialogue about money that teaches her clients how to breakthrough to their next income level and expand into a cash flowing business with a new collaborative business model that is liberating, Inspiring and Powerful.  To Get your F.R.E.E. “Spark Your Cash Flow Financial Success Kit”  – Making Room For Money: 5 Financial Mistakes Entrepreneurs Make That Sabotage Their Cash Flow (And How To Avoid Them). Visit: http://www.MakingRoomForMoney.com

I’m Off Vitamins Forever

Just the other day I attended a training call with one of my mentors Adam Urbanski.  I had the most profound AHA after adam made one statement.  He said the problem that most entreprenuers have will selling their products and services is focusing on the process or the details of how they  will deliver to their clients instead of focusing on the benefits. 

Now I’ve heard that before and have implemented focusing on the benefis to my services.  But then he says:

People don’t buy because what you are presenting is something they can do without.  They could wait a couple of weeks, 6 months, or even years.  They feel like they can keep going in their current state with or without your help.  The reason:  YOU ARE SELLING VITAMINS

I thought: He’s absolutely right.  How many people take vitamins everyday even though they know the vitamins are good for them and the vitamins will make their body’s feel better and function more efficiently.

But what If the doctor diagnosed you with a terminal illness and told you that there was a plant in a remote bush town that when broken down and put in an easy to swallow capsule would cure your disease in a matter of months or even weeks..guaranteed. You’d move hell and high water to get that plant.  You know that you can not live without it…right?  You know that without it you would eventually cease to exist.

You’ve all heard me say that the number one reason businesses fail is lack of capital. In fact almost 90% fail withing the first 5 years.  So its definitely inevitable without cash flow, cash, mulah, money, You business will not make it.  BUT what I realized is explaining that to people is in fact just a vitamin because the hope is that somehow the company will make enough money to sustain its self.  Even though the odds are against them, many entreprenuers take that gamble every day.

They would rather struggle on the cash flow roller coaster or Play russion rouletter with the retirement accounts.

The Pill:

How would you like to double your cash flow in 30 days or less.

Here’s what I mean: 

What if your bank account could go from this

 

to this

 

In 30 days or less.  Well that’s what I do for my clients.

 

No more vitamins…Let’s be real…you need a pill!

Apply this principle to your own business and see if you create your own AHA moments.  Remeber how you get theire is virtually irrelevant….the client is asking What’s In It For Me?

3 Easy Ways To Eliminate Your Competition

Eliminating your competition is the easiest way to increase your chances of business success.  When I say eliminate, I mean … take them out of your prospect’s consideration, so your prospects ONLY think of your business, product or service when they are contemplating making a purchase. 

This is pretty easy to do if your business is not in a competitive industry.  But let’s suppose you are in an industry where there’s a slew of compitition, like coaching, consulting, or speaking.
 
How can you make sure your prospects ONLY think of you — and therefore only BUY from you — and not all those other coaches, consultants, and speakers?

Here are 3 easy ways to elimate your competition.

(1)  Find a position in the category  that none of your competitors focus on that you can own (a Niche).

This will separate you from all the other businesses and will make you uniquely qualified in the eyes of your prospect to fill their specific need.  It puts you in a class of your own and virtually eliminates the competition.

(2)  By joining forces with your competitors

What the heck? Yep you heard me right!  You can turn your competitors into a partners and prosper.  Are there businesses or individuals with whom you could partner, with the idea of referring business to each other?

For example, a wellness coach could partner with a weight watchers clinic or a health club or a massage therapist. All of these practitioners are selling improved health and well being, but they can also be positioned as complementary services.

Or, let’s say you are a web site designer and you decide to focus primarily on working with small businesses (a market niche). You could create a partnership with another web site designer who has decided to focus on large corporations.

If you both agree to only take on business that fits your identified niche, and to refer business outside your niche to the partner, you both win.

(3) Being YOU

Remember this: No one does exactly what you do. Or in the quite the way you do it.  When you are your authentic self…You will attract those who naturally connect with your personality and stye of doing business. Develop your own signature system and process.  Name it and Rock It!

Check out this quote from a well known superstar that rocked his own style:

“My mother said to me, ‘If you become a soldier, you’ll be a general; if you become a monk you’ll end up as the Pope.” Instead I became a painter, and wound up as Picasso.”~ Pablo Picasso. Just be you, and share your Light with the world. You really are more than enough.

There is not a business out there that cannot effectively use one of these two strategies to significantly reduce their competition.  So figure out which strategy fits your business best, and make it a priority to eliminate your competition this year.

What Are You Free To Do?

Money Won’t Create Success, the freedom to make it will. ~Nelson Mandela~

Pursuing Your Passion is Fulfilling and Leads to Financial Freedom.  ~Robert G. Allen~

The Best Thing About Starting A Business is It Gives You The Freedom To Do Your Own Thing. ~Paul Clitheroe~

In honor of independence day, I’ve decided to blog about financial freedom.   As an entreprenuer, my business gives me the freedom to do so many things. 

  • Instantly Create Money Making Opportunities
  • Spend More Time with My Family
  • Use my gifts, talents, and knowledge to impact and empower the lives of others

As I work with coaches, consultants, and service based business owners on a daily bases, the common thread of desire is financial freedom. In order to achieve financial freedom you need to establish a roadmap for financial success and have the right mindset.

How often do you dream about financial independence, but struggle to believe that it’s actually possible for you? Are the business expenses piling up? Do you fear the financial obligations that come with the next step of growth?

 I have a message of hope. 

You can achieve the financial independence you deserve if you know the right choices to make and you’re willing to believe that you can do it!

When you get your financial situation under control, the benefits you experience will touch every area of your life. Many of the daily stresses you face that seem totally unrelated to money will disappear. Your physical health will improve quickly as you regain control of your stress levels. Plus, you’ll be able to think more clearly about your goals and dreams.

 Less stress means the more time to enjoy your family and nurture the relationships that are most important to you. Small steps in the right financial direction can give you the freedom to enjoy your life!

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